Easypaisa Achieves Milestone Of Half A Million Customers On In App Savings Product

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November 10, 2022: Pakistan’s leading digital first payments platform Easypaisa has achieved
half a million customers for its savings product that was introduced 6 months ago. This is the
most revolutionary savings product offered by any bank in the industry because without any
paperwork and with just a single click in the Easypaisa App, customers can instantly subscribe
to annual saving profit rates of up to 11%.
There is no additional account opening process and the funds in the Easypaisa account remain
available to the customers to make their necessary daily transactions. With different saving
packages available, profit payouts are made daily to subscribers who maintain the minimum
deposits. An intimation of the daily profit earned is sent to the customer every morning.
With Pakistan experiencing some of the highest monthly inflation rates over the last few months,
Easypaisa strongly believes in offering products and services to customers that help them fight
inflation and protect their hard-earned savings against erosion.
Customers can now easily upgrade their Easypaisa account to monthly transactional limits of
PKR 1 million from the comfort of their home. Through the benefits of free IBFT/ Raast,
customers can even conveniently move funds from any existing bank account to their Easypaisa
account. Coupled with the high limits and free funds transfer from any bank account, the
Easypaisa Savings product is then perhaps the most convenient and easy way by which
customers can protect their funds parked in current accounts across banks.
The savings product has been designed to be friction less and requires zero documentation.
Customers can choose their subscription plans from Silver, Gold and Platinum tiers and start
saving and earning profit from as low as PKR 2,000 without any restriction on their deposited
amount. Customers can add or withdraw funds from their Easypaisa account whenever they
desire.
Commenting on the development, M. Mudassar Aqil, CEO, Easypaisa and Telenor Microfinance
Bank said; “ Our country has one of the lowest investment and saving rates in the region which
is hampering inclusive economic growth.  We launched our revolutionary savings feature with
an intent to provide the customers with a digital experience to save and earn daily profits without
any barriers. Today, within a short time span, we have been able to achieve 500,000
subscribers who are benefitting from our savings feature. This is just the beginning for us and
going forward we are committed to empowering millions by staying true to our mission of a
financially inclusive Pakistan.”
With more than 12 million monthly users across Android & iOS platforms, Easypaisa is among
the most used Pakistani app across all categories and remains committed to transforming
Pakistan into a cashless and financially inclusive society through the power of collaboration &
technology.

PRESS RELEASE

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Press Contact
Ayesha Sheikh
Corporate Communications, Telenor Microfinance Bank
Email: [email protected]
About Easypaisa / Telenor Microfinance Bank Limited
Easypaisa, powered by Telenor Microfinance Bank is at the forefront of revolutionizing fintech in
Pakistan by delivering innovative, cutting-edge technology solutions. We began our journey in 2005 by
establishing a national footprint, with the launch of micro-lending programs. In 2009 we created history
by launching the country’s first mobile banking service that has evolved to become the most used digital
payments platform.
Backed by the largest fintech in the world, Ant Group (affiliate company of Alibaba Group), and the
leading multinational organization across Scandinavia and Asia, Telenor Group, we aim to promote
financial inclusion by empowering all Pakistanis to adapt convenient and secure digital financial
solutions.
OUR VISION | Creating a transparent economy that all Pakistanis can participate in |
OUR MISSION |Transform Pakistan into a cashless and financially inclusive society by creating value
through the power of collaboration and technology |

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